Marketing Automation
Scale & Grow with Marketing Automation
Marketing automation software offers the ideal command and control center to scale your inbound marketing efforts and nurture relationships throughout the customer lifecycle. We can help your organization onboard a powerful, easy-to-use solution that streamlines content marketing, social media, lead generation, and other inbound efforts into a single platform for your entire team.
A Better View Of Your Customers
Marketing automation software provides your team with advanced tools for segmenting and understanding your website visitors, leads, and prospects. While these tools are easy-to-learn and leverage—they need to be configured to your specific business needs, customer data, as well as the strategies and tactics you’ll be deploying.
Our experts will help you quickly setup, configure, and automate workflows to your specific business needs. We’ll work closely with your teams to implement and streamline scalable processes that ensure success.
Lead Nurturing
Effective marketing automation enables your team to segment visitors and respond to their needs at scale.
With the right software—you’re able to build event-based workflows and automate communications that deliver value based on where individual users are along their buying journey. Together—we’ll work to automate your inbound efforts, maximize opportunities, and create lasting relationships with customers.
Measurement & Reporting
Inbound marketing is so effective because it provides tangible and measurable value.
Too many organizations develop strategies that rely on multiple, disjointed software solutions that silo data and stunt performance (Google Analytics, Mailchimp, HootSuite, Bitly, Salesforce, etc.). Marketing automation software organizes ALL of your marketing data into a single, easy-to-use platform.
Make your inbound efforts actionable with dashboards that organize all of your inbound data into a single location that’s measurable and transparent.
Our Approach To Marketing Automation
Marketing automation is key to successfully scaling your content efforts online. Combined with an effective inbound strategy—marketing automation software streamlines your operations and provides organization-wide insights that drive positive change.
With customer-centric mindsets and tools—organizations are more effective in delivering value, creating long-lasting relationships, and differentiating their brands.
SequoiaCX can help you onboard marketing automation software to succeed at inbound marketing and deliver amazing customer experiences.